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WINTER 2024


This winter, you couldn’t get enough of staying warm and switching seamlessly between all your activities. Our Black Leopard tights and tops were so popular they practically vanished overnight. Guess those sleek spots made a lasting impression.

The Mandy Fleece Balaclava? Gone faster than the weather changes on a fjäll. Turns out no one likes a cold head since most of our headwear flew off the shelves during what we’re guessing was a frosty start to the year.


 

Whitelines snowboarding

 

SPRING 2024


As the snow started to sweat, you turned up the color and got ready for slushy spring adventures. The Ball Fleece in Abstract Shapes became the must-have as brighter days arrived. We heard you and launched a similar design this fall called Abstract Pastels, which became another favorite. Shop it below.

The Alleycat Sunglasses in Dusty Pink returned and sold out just as quickly. Should we bring them back next spring too? Asking for a friend 🤫

It seems like spring was also pretty slushy wonderful, with over 50 snowboarding and skiing edits shared from your slush sessions.


SUMMER 2024


The sun was blazing, but you kept your cool. The Venture Biker Shorts were this summer’s running sensation. One of our girls crushed a 90 km race in them, proving they’re up for the toughest challenges. If everyone who bought them put in just a fraction of that effort, we might’ve collectively run to the moon and back – more precisely nearly 850,000 km. We hope y'all didn't forget to stay hydrated.

The Packable Travel Towel in Leopard was your beach-day MVP. Whether it was drying off or as a sarong at the beach restaurant, it was spotted on shores worldwide.


FALL 2024


As the leaves fell down, your love for fleece went up. The launch of our AW24/25 collection was a smash hit, with the Techlight Ziphood Fleece - Leopard selling out instantly. Luckily, its siblings, the Black and Halfzip styles, are still in stock for now.

The new Versa Sherpa Jacket has been flying off the shelves too, but there’s still time to grab one before it’s gone. And if you liked the Versa Fleece Jackets, you seemed to LOVE the freshly added Merino wool collection. For example every black piece in all styles sold out, making it anything but a black sheep in our lineup. Though the sheep who made the production possible just might have been exactly that. That said, grab your Merino wool layers before it's too late.